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Course Description

Equip operational and mid-level leaders with the knowledge and tools to contribute directly to their organization’s growth objectives. This course provides a practical framework for identifying opportunities, developing client and stakeholder relationships, and executing ethical, measurable business development strategies. Participants will learn how to align growth efforts with organizational strategy, manage a simple pipeline, and present value propositions that resonate with decision-makers. 

What You'll Learn

Upon successful completion of this course, you will be able to:

  • Define an ideal client profile (ICP) and create a clear, tailored value proposition. 

  • Build and maintain a basic opportunity pipeline using CRM or tracking tools. 

  • Apply ethical business development practices that balance relationship-building with organizational priorities. 

  • Identify and qualify leads using needs-based criteria. 

  • Create a simple revenue growth plan that aligns with strategic goals. 

  • Communicate business development updates effectively to internal stakeholders. 

Technical Requirements

You are responsible for ensuring that your computer system meets the necessary system requirements. Use the browser check tool to ensure your browser settings are compatible and up to date (results will be displayed in a new browser window).

*Course details are subject to change.

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Enrol Now - Select a section to enrol in
Section Title
Revenue Growth and Business Development
Type
Online, self-directed
Dates
November 10, 2025 to December 31, 2025
Contact Hours
15.0
Delivery Options
Online  
Course Fee(s)
Tuition Fee $325.00
Potential Discount(s)
Section Notes

This is an online self-directed course, requiring approximately 15 hours of study.

Registration for this course is available until December 17, 2025 ET. 

There are no textbooks or materials required for this course.

Please review our Withdrawal, Transfer and Refund Policy - Non-degree Credit Courses and Programs - Online Asynchronous Courses.

If you are new to online learning, we encourage you to visit our Online Learning at UofG resource page.

If you require assistance, please contact the School of Continuing Studies.

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