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Course Description

Turn your passion for horses into a profitable business. This course equips you with essential skills and tools to plan and manage a successful equine business. Learn from experienced professionals and entrepreneurs as you develop a comprehensive business plan.

By the end of the course, you will have the knowledge to set realistic goals, conduct market analysis, write a value proposition, describe products and services, set pricing strategies, create budgets, hire staff, assess profitability, and establish yourself in the equine industry.

This course is designed for anyone interested in establishing their own equine business or researching a business idea, as well as those already running a business and looking to develop a plan.

My goal is to run an equine business and I'm really focusing on that right now, so I took the equine business management course. I absolutely do not regret this decision.

Jessica Skene, Current Student

What You'll Learn

Upon successful completion of this course, you will be able to:

  • Recognize the roles of an entrepreneur and discuss strategies for sustainable business growth in the equine industry
  • Conduct market research to identify profit opportunities and write a comprehensive business plan
  • Develop communications skills to enhance customer relationships and create an operational plan for staffing needs
  • Interpret financial statements to guide business decisions and identify areas of liability with necessary insurance requirements

Sample Careers

There are many opportunities in the equine industry, both urban and rural, with horses and without horses, locally or globally, retail or e-commerce, the variety and diversity of the industry is great. Careers can be found in; retail sales, manufacturing products, event management, boarding facility management, coaching and training, business services such as marketing, website design, photography, insurance, real estate, appraisal services; health services such as nutrition, veterinary practices, farrier, and alternative therapies; association membership services, and assisted therapy and rescue facilities.

Whatever part of the industry you are passionate about, you will need sound business practices and knowledge to be a successful manager, small business owner or entrepreneur.

Additional Requirements

  • This course is intended for adult learners who are at least 18 years of age.
  • There are no prerequisites for this course.
  • You may take this as an individual course or choose to complete one of our equine business certificate or the diploma.*
  • You do not need access to a horse to participate and be successful in this course.
  • You can expect to spend 6-10 hours per week to complete the course material, discussions and assignments.
  • Do you have more questions? Contact our Continuing Studies office.

*If you are a certificate or diploma program student, we recommend you complete Management of the Equine Environment first, or very early in your studies. The Management of the Equine Environment course is offered every semester.

Sponsoring Partner

Note:

Do you have more questions? Visit our program page Frequently Asked Questions or send us your questions by completing the Request Information contact form.

Applies Towards the Following Certificates

Technical Requirements

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*Course details are subject to change.

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Enrol Now - Select a section to enrol in

Section Title
Equine Business Management
Type
Online Asynchronous
Dates
September 14, 2026 to December 06, 2026
Contact Hours
36.0
Delivery Options
Online Asynchronous  
Course Fee(s)
Equine Early Bird Tuition $549.00
Potential Discount(s)

Section Notes

A textbook is not required for this course. As a student, you have unlimited access to the University of Guelph library and an online version of the optional textbook. 

Please review our Withdrawal, Transfer and Refund Policy - Non-degree Credit Courses and Programs - Online Asynchronous Courses.

If you are new to online learning, we encourage you to visit our Online Learning at UofG resource page.

Contact the School of Continuing Studies if you require assistance.

Section Materials
  • Textbook (Confirmed) (Optional) Business Model Generation: A handbook for visionaries, game changers, and challengers by Alex Alsterwalder and Yves Pigneur © 2010 John Wiley and Sons ISBN 9780470876411 John Wiley and Sons
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